November 24, 2015

Michelle Dvorkin Joins XO Group as EVP, Human Resources

Accomplished Leader Brings HR and Talent Management Expertise to XO Group Transactional Marketplace 

NEW YORK, NY/November 24, 2015—XO Group Inc. (NYSE: XOXO), the premier consumer internet and media company devoted to weddings, pregnancy and everything in between, announced today that Michelle Dvorkin has joined the company as Executive Vice President, Human Resources.

“We are so pleased to welcome Michelle Dvorkin to the executive management team at XO Group,” said Mike Steib, Chief Executive Officer of XO Group. “She has a proven track record to attract, develop, and retain the very best talent and this will be a great asset as we continue to grow our marketplace connecting users to the services they need.”

Michelle comes to XO Group with more than 20 years of experience in human resources. She has a broad range of expertise having worked in start-ups and mid-size and large companies including AOL, Ogilvy, and Primedia. Most recently, she was the SVP, People at AppNexus.

“I am excited to join the talented team at XO Group,” Dvorkin said. “I look forward to enhancing and developing programs to ensure XO Group is one of the most collaborative, innovative and fun places to work.”

Dvorkin is a native of Northern California and lives in Pelham, NY, with her husband and two daughters. She serves on the board of The Pelham Jewish Center, as the Vice President.  She will be based at headquarters for XO Group in New York City.

About XO Group Inc.

Our mission is to help people navigate and enjoy life’s biggest moments, together. Our family of multi-platform brands guide people through transformative lifestages, from getting married to moving in together and having a baby. Our brands include The Knot, the number one wedding planning resource, The Bump, a leading pregnancy and parenting brand, and The Nest, the hip guide to all things home for new couples. The Company is publicly listed on the New York Stock Exchange (NYSE: XOXO) and is headquartered in New York City.

Forward Looking Statements

This release may contain projections or other forward-looking statements regarding future events or our future financial performance. These statements are only predictions and reflect our current beliefs and expectations. Actual events or results may differ materially from those contained in the projections or forward-looking statements. It is routine for internal projections and expectations to change, and therefore it should be clearly understood that the internal projections and beliefs upon which we base our expectations may change. Although these expectations may change, we will not necessarily inform you if they do or update this release. Please refer to documents we file from time to time with the Securities and Exchange Commission for a discussion of the risks and other factors that could cause actual results to differ materially from the forward-looking statements contained herein. Forward-looking statements in this release are made pursuant to the safe harbor provisions contained in the Private Securities Litigation Reform Act of 1995.

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CONTACTS:

Jennifer Perciballi, VP, Corporate Communications, jperciballi@xogrp.com, 212.515.1595

Ivan Marmolejos, Investor Relations, imarmolejos@xogrp.com, 718.560.2217